IDEASENTREPRENEURSHIPMARKETINGBUSINESS

THECHICKSTARTER

Illustration of founder Andrea Holblitt working at her laptop

BIG IDEASDESERVEBIG ATTENTION.

I turn bold ideas into brands people talk about.

I’ve been an entrepreneur, inventor, and guerrilla marketer for years—turning original ideas into products, creating campaigns that get people talking, and building businesses from the ground up.

I invented the original removable, reusable sticker wallet for the back of a phone and filed U.S. Provisional Patent Application No. 60/789,557.

SUKITZ

I later launched SUKITZ lollipops, one of the first products to go viral on social media through celebrities.

Today, through Star Lab Products, I continue to invent, develop, market, and launch innovative consumer products and brands. I also run a celebrity brokerage agency and provide strategic marketing services through The ChickStarter™, connecting brands with the right talent and creating campaigns that get people talking. I know firsthand how exciting it is to bring an idea to life—and how hard it can be to build a business, especially as a woman.

Here on my website, I’m letting you into my world as I continue creating products, building brands, and starting new businesses. I’ll share what I’m working on, what I’m learning, and the advice I’m picking up along the way—with the hope of inspiring and potentially helping other women bring their own ideas to life.

Andrea

01 · COMPANIES

COMPANIESI'VE CREATED

Active

Star Lab Products

Turning bold product ideas into brands people talk about.

A consumer product company that invents, develops, markets, and launches innovative beauty, skincare, wellness, and lifestyle brands.

In development

The ChickStarter

Helping women turn ideas into reality.

An AI coaching app that helps women generate ideas, develop them into real opportunities, and guides them through the steps to bring those ideas to life.

CHICKSTARTER'SMARKETING SERVICES

Make your ideas impossible to ignore.

Work directly with Andrea to sharpen your positioning, build a story people remember, and create the strategy, campaigns, and partnerships that get your idea noticed.

FROM THE FIRST IDEA TO THE FIRST CAMPAIGN

Brand Strategy

Product Positioning

Brand Messaging & Storytelling

Go-To-Market Strategy

Launch Campaigns

Promotional Strategy

Founder Positioning

Founder & Personal Brand Marketing

PR & Earned Media

Celebrity & Influencer Partnerships

Creative Campaign Direction

Strategic Partnerships

Retail & Distribution Strategy

STRATEGY · STORY · ATTENTION · GROWTH

THE CHICKSTARTER EDIT

WHAT I'M BUILDING,WHAT I'M BETTING ON& WHAT'S WORTHYOUR ATTENTION.

STAY CONNECTED

THE CHICKSTARTERMONTHLY DROP

One update—sent by email or straight to your phone.

Get a personal update from me featuring what I'm building, opportunities I'm watching, behind-the-scenes business news, and honest advice you can actually use.

Fresh from my desk — straight to your inbox or texts.

HAVE AN IDEA WORTHNOTICING?

Tell me what you're building.

If it feels like a fit, we'll talk.